Plans & Pricing
A direct line to your fans that no algorithm can take away.
Start for free. Upgrade when ready.
No credit card required for the free plan.
Upgrade or downgrade anytime.
Prices may be subject to applicable local taxes. Refunds available — see refund policy.
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Solo
Start your mailing list.
Free
Free
| Audience Size | Up to 500 subscribers |
| Newsletters | 2 newsletters per month |
| Subscriber Management | Import & export |
| Workflow Tools | Duplicate newsletters |
| Integrations | — |
| Engagement Tools | — |
| Branding & Presence | — |
| Professional Identity | — |
| Public Archive | — |
Upgrade or downgrade anytime
Most Popular
Artist
Grow your fanbase.
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| Audience Size | Up to 1,000 subscribers |
| Newsletters | Unlimited newsletters |
| Subscriber Management | Import & export |
| Workflow Tools | Duplicate newsletters, scheduling, automatic newsletters, collaboration |
| Integrations | — |
| Engagement Tools | Notifications |
| Branding & Presence | — |
| Professional Identity | — |
| Public Archive | — |
Upgrade or downgrade anytime
Headliner
Own your brand. Own your audience.
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Includes everything in Artist, plus:
| Audience Size | Up to 5,000 subscribers |
| Newsletters | Unlimited newsletters |
| Subscriber Management | Import & export |
| Workflow Tools | Duplicate newsletters, scheduling, automatic newsletters, collaboration |
| Integrations |
Send events from BandTools (like new subscribers or sent newsletters) to other apps and services automatically. Webhooks |
| Engagement Tools |
Subscribers can reply directly to your newsletters — just like normal email. Fans can reply |
| Branding & Presence |
Customise your subscribe, confirmation, and unsubscribe pages to match your brand. Branded pages & themes |
| Professional Identity |
Send newsletters and host your archive on your own domain (e.g. news.yourband.com). Custom domains |
| Public Archive |
Create a public archive of your past newsletters that fans can browse anytime. Online archive |
Upgrade or downgrade anytime
Frequently Asked Questions
Can I import my existing subscribers?
Yes. You can import subscribers from a CSV file at any time.
What happens if I exceed my subscriber limit?
You won’t lose any subscribers, but new fans won’t be able to subscribe until you upgrade your plan.
Can I upgrade or downgrade later?
Yes. You can change your plan at any time — no contracts.
Do I need a credit card to start?
No. The Solo plan is completely free — no credit card required.
Do you add ads to my newsletters?
Never. Your newsletters are yours. We don’t insert ads, tracking pixels, or third-party branding.
I only have a handful of fans — is it worth starting?
Absolutely. A small list of engaged fans is more valuable than thousands of passive social media followers. Every artist’s mailing list starts at zero — the important thing is to start now, so you’re ready when it matters.
How is this different from just using social media?
When you post on social media, an algorithm decides who sees it. When you send a newsletter, it goes straight to every subscriber’s inbox. You own your mailing list — no platform can throttle your reach or take your audience away.