Everything BandTools does
Email for musicians, feature by feature. Each one has a short clip from the product tour.
Free forever on the Solo plan. No credit card required.
Chapter 1
Up and running in two minutes
Choose a username, name your newsletter and confirm your email address, or continue with Google. There is no card to enter and no trial clock, and your first newsletter, a short walkthrough of the editor, is already waiting in your drafts.
- Sign up with an email address and password, or continue with Google.
- No credit card and no trial period on the free Solo plan.
- A first newsletter is written for you, ready to send to yourself and delete.
- Your own address is subscribed to your list, so you always see what your fans see.
Getting started · 0:36
Transcript
Getting started takes a minute. Choose a username, give your newsletter a name, and create your account — or sign in with Google if you prefer. We send you an email to confirm your address, and that’s it. No card, no trial clock. The Solo plan is free for as long as you want it.
Confirm, sign in, and BandTools has already written your first newsletter for you — a short walkthrough of the editor you can send to yourself, then delete. Your account is subscribed to your own list too, so you always see exactly what your fans see.
Chapter 2
A subscribe page that looks like you
Every account gets a hosted subscribe page, and it should look like you, not like us: your colours, your fonts, your words above the form, and a confirmation email you write yourself. Share it as a link, as a QR code for the merch table, or as a form embedded on your own website.
- Custom colours, fonts and text on the subscribe, confirmation and unsubscribe pages.
- Ready-made themes, saved themes of your own and background images.
- Your own confirmation email, with merge tags for your name and newsletter.
- Share by link, QR code or an embeddable sign-up form.
- Fans confirm by email before they join, so nobody ends up on your list by accident.
Your subscribe page · 0:52
Transcript
Every account gets a subscribe page, and it should look like you, not like us. Set your own colours and fonts for the heading, the body and the links, and write whatever you want above the form. On the Headliner plan, pick from a set of themes or save your own, and add a background image. Preview shows the page exactly as a fan will see it.
The confirmation email is yours to write as well, with merge tags for your name and newsletter. Then share the page: copy the link, download a QR code for the merch table, or embed the sign-up form directly on your own website.
And here’s what a fan sees. They enter an email address, we send the confirmation, they click it, and they’re in. Double opt-in means nobody ends up on your list by accident — and no address that can’t receive email ever gets on it.
Chapter 3
Your list, in one place
Everyone who signs up lives in one simple list that you can search, filter and add to by hand. Bringing a list from somewhere else? Import the CSV. BandTools finds the email address in each row, sends everyone a confirmation so nobody joins without agreeing to, and reports the rows it could not use.
- Up to 500 subscribers on Solo, 1,000 on Artist and 5,000 on Headliner.
- Import subscribers from a CSV file, with a report of the rows that could not be imported.
- Export your list as CSV or JSON whenever you like.
- Per-subscriber delivery history and an activity log of subscribes and unsubscribes.
- Email notifications when a fan subscribes or unsubscribes.
Growing your list · 0:56
Transcript
Everyone who signs up lives in one simple list. Filter it by confirmed or unconfirmed, search it, or add someone by hand — a fan who gave you their address at a show, say. Solo takes you to five hundred subscribers, Artist to a thousand, and Headliner to five thousand.
Already have a list somewhere else? Export it as a CSV and import it here. BandTools finds the email address in each row, sends everyone a confirmation, and shows you exactly which rows it couldn’t use — a duplicate, or an address that can never receive mail.
Open any subscriber to see every newsletter they’ve received and whether it arrived. The Activity tab keeps a log of who joined and who left, and you can have BandTools email you when someone subscribes. And the list is yours: export it as CSV or JSON whenever you like.
Chapter 4
A clean editor, made for musicians
Headings, bold, links, lists and photos, with nothing more to learn. Merge tags fill in your name, your newsletter, your website and your social profiles when the email goes out, and you can attach the demo itself as an MP3.
Send yourself a preview at any point, duplicate a sent newsletter to start from something you have already written, and on Artist and Headliner, email a newsletter in from anywhere with SendTo.
- Rich text editor with photos, links and lists.
- MP3 attachments: a player in mail apps that support one, and a link to listen in the rest.
- Merge tags: placeholders that insert your own saved details and links, from your name and newsletter to your website, subscribe page and Bandcamp, Spotify or YouTube profiles.
- The same merge tags work in your confirmation email and on your subscribe, confirmation and unsubscribe pages.
- Send a preview to yourself, or see the finished email, footer and all, in the Preview tab.
- Keyboard shortcuts, including ⌘S to save; press ? to see them all.
- Duplicate a sent newsletter as the starting point for the next one.
- SendTo: a secret address of your own that turns an ordinary email into a newsletter.
Writing · 0:58
Transcript
Writing happens in a clean editor: headings, bold, links and lists, nothing more to learn. Drop in photos. Type a merge tag and it becomes your name, or the address of your website, when the email goes out. And because this is for musicians, attach the demo itself — an MP3 your fans can play straight from the email.
Send yourself a preview at any point. The Preview tab shows the finished email, down to the footer with links to your social profiles. If you live on the keyboard, so does BandTools: press the question mark to see every shortcut, and ⌘S saves your draft.
Sending something like last month’s? Duplicate a sent newsletter and start from there. And on the Artist and Headliner plans there’s SendTo: a secret email address of your own. Write a newsletter in your mail app — from the van, from your phone — send it there, and it goes straight out to your list.
Chapter 5
Work together
Newsletters are not always a one-person job. On Artist and Headliner, a bandmate or manager with a BandTools account can work on a draft with you, and only one of you can edit at a time, so nobody overwrites anybody.
- Invite collaborators to a draft by email address.
- A live editing lock so two people never overwrite each other.
- Collaborators can edit and preview; only the owner can send or schedule.
- Revoke access at any time. Shared drafts appear in the collaborator’s own sidebar.
Working together · 0:42
Transcript
Newsletters aren’t always a one-person job. On the Artist and Headliner plans you can invite another BandTools user to work on a draft with you. They get an email, or you can pass them the link directly.
When Sam accepts and opens the draft, Cora sees it straight away — the editor is read-only until Sam finishes, so nobody overwrites anybody. Sam saves and closes the draft, the lock lifts, and the changes are there when Cora opens it again. Collaborators can edit and send themselves a preview; only the owner can send to subscribers or schedule. Revoke access whenever you like, and shared drafts show up in the collaborator’s own sidebar.
Chapter 6
Send now, or schedule it
Press Send now and the newsletter goes to every confirmed subscriber. On Artist and Headliner, pick a day and an hour instead, and cancel any time before it goes out.
Afterwards, the delivery report shows who received it, who bounced, and why. It reports delivery, not behaviour: BandTools never tracks whether a fan opened an email or what they clicked.
- Two newsletters a month on Solo; no limit on Artist and Headliner.
- Schedule a newsletter for any hour in the month ahead, and cancel the schedule any time before then.
- A delivery report for every newsletter, with the reason for any failure.
- No open tracking, no click tracking and no tracking pixels. Reports show whether an email arrived, never what a fan did with it.
- One click sends a past newsletter to the subscribers who joined after it went out.
- Fans can reply to your newsletters and the replies reach your inbox.
Sending · 0:40
Transcript
When it’s ready, hit Send now and confirm — it goes to every confirmed subscriber. Or, on Artist and Headliner, pick a day and a time and schedule it. The draft shows when it will go, and you can change your mind right up to the hour. Solo sends two newsletters a month; the paid plans have no limit.
Afterwards, every newsletter has a delivery report: who received it, who bounced, and why. Fans who join after a send can catch up too — one click sends it to everyone who hasn’t had it. And on Headliner, when a fan replies to your newsletter, the reply lands in your own inbox.
Chapter 7
Your archive, your domain
On Headliner, every newsletter you send can be published to your own online archive, so new fans can read what they missed. Then make it yours all the way through: send from your own domain and serve the archive from an address such as news.yourband.com, with the DNS records checked for you.
- A public archive of your newsletters, with pinning and per-newsletter visibility.
- Archive pages designed to match your site, plus an Atom feed.
- A setting that asks AI crawlers not to index your archive.
- Send from your own domain, with DNS records checked and verified for you.
- Serve your archive and subscribe page from your own domain.
Your archive, your domain · 0:41
Transcript
On Headliner, every newsletter you send can be published to your own online archive, so new fans can read what they missed. Pin the important one to the top, keep any newsletter out of the archive, and design the pages to match your site.
There’s a feed for readers who prefer one, and a setting that asks AI crawlers to stay out.
Then make it yours all the way through. Send from your own domain, so emails come from you rather than from us, and serve the archive from your own address. BandTools gives you the DNS records to add, checks them, and shows you when they’re live. Your fans see your name, and only your name.
Chapter 8
Automatic newsletters
If you already write somewhere with a feed (a blog, a Bandcamp journal, a podcast), BandTools can turn each new post into a newsletter for you, either as a draft to check or sent automatically. Available on the Artist and Headliner plans.
- Create newsletters automatically from any RSS or Atom feed.
- Choose between drafts for you to review and fully automatic sending.
- Set how often the feed is checked, and include the featured image.
- Pause and resume at any time.
Automatic newsletters · 0:27
Transcript
If you already write somewhere — a blog, a Bandcamp journal, anywhere with a feed — BandTools can turn each new post into a newsletter for you. Paste the feed address, choose whether new posts become drafts for you to check or go out automatically, and how often to look. New posts arrive as newsletters, featured image and all. Pause it whenever you need to. Artist and Headliner plans.
Chapter 9
Connect it to your other tools
Connect BandTools to the rest of your setup through webhooks and a REST API. Webhooks tell your other tools the moment someone subscribes or a newsletter goes out, signed so you can trust them, and the API lets you build whatever you need, on every plan.
- Webhooks for subscriber and newsletter events, with signed payloads.
- A REST API with personal access tokens and a full reference.
- Example API clients in several languages.
Integrations, account and plans · 0:59
Transcript
BandTools plays well with everything else you use. Webhooks tell your other tools the moment someone subscribes or a newsletter goes out, signed so you can trust them. And there’s a full API: create a token, copy it once, and build whatever you need.
Your account is yours to look after. Dark mode, for late-night writing. Two-factor authentication with any authenticator app, with recovery codes in case you lose your phone. Sensitive changes ask for your password again. And you can download everything BandTools holds about you and your subscribers, any time.
Three plans. Solo is free, for as long as you like. Artist adds scheduling, collaborators, SendTo and automatic newsletters. Headliner adds the archive, custom domains, replies, themes and webhooks. Change plan whenever you like — upgrades are instant, and downgrades wait until the end of what you’ve paid for.
Your account, your plan
Your account is yours to look after. Dark mode for late-night writing, two-factor authentication with any authenticator app and recovery codes, and a second password check before sensitive changes. You can download everything BandTools holds about you and your subscribers at any time.
Three plans: Solo is free for as long as you like; Artist adds scheduling, collaborators, SendTo and automatic newsletters; Headliner adds the archive, custom domains, replies, themes and webhooks. Upgrades are instant, and downgrades wait until the end of what you have paid for.
- Dark mode across the whole app.
- Two-factor authentication with recovery codes, and re-authentication for sensitive changes.
- Download all of your data, and delete your account yourself.
- Change plan at any time, with no contracts.
Email your fans. That’s it.
No ads, no tracking, no algorithms. Just a direct line to the people who care about your music.
Prefer one sitting? Watch the full tour on YouTube